Canadian Blood Services
Organs & Tissues Display Ads
In an initiative to revamp the Organs & Tissues website section on blood.ca, this multifaceted campaign came to fruition. Updating of the website, developing display ads, designing and animating social media graphics, as well as Out-Of-Home banners, were a collective effort within the creative team.
My role in this project was to update and launch the website as well as design and build the display ads. The ads were created from scratch using Adobe Animation in conjunction with ActionScript and HTML coding. Optimization for the web is always included in my services for a sound delivery to the media agency.
Developed individually in a variety of standard sizes: 160x600, 300x250, 320x50, and 728x90.
Just wanted to let you know how grateful we are for the hard work and attention to detail by your team on re-launching the Organs & Tissues for life section of blood.ca. It was a very professional and collaborative experience working with Dalvir, Amy and Sara. Thanks to all.
The Living Donation team in particular team is very excited to see this progress. It will have a huge impact on helping us meet our goals to increase and enhance public education and awareness for living donation. This is the foundation we needed…