Organs & Tissues Display Ads
In an initiative to revamp the Organs & Tissues website section on blood.ca, this multifaceted campaign came to fruition. Update the website, develop display ads, design and animate social media graphics as well as Out-Of-Home banners were a collective effort within the marketing team.
My role in this project was to update and launch the website as well as design and build the display ads. The ads were created from scratch using Adobe Animation in conjunction with ActionScript and HTML coding. Optimization for the web is always included in my services for a sound delivery to the media agency.
Developed individually in a variety of standard sizes: 160x600, 300x250, 320x50, 728x90.